- Ensure the best municipal services and public facilities in all areas within the council's jurisdiction
- Formulate strategic plans to develop the town, ease traffic congestion and environmental decay
- Create a beautiful and clean City
- Upgrade public facilities
- Preserve and promote historical sites to pull in more tourists
- Efficient and effective services through the modernization of the council's systems utilizing ICT
- Increase monitoring control of business license issuance, permits, approvals, and permissions for building plans and development projects
- Maintain accountability of finances
